Big Investors Would Gain in a Change at Big Board
By FLOYD NORRIS
Published: February 6, 2004
The New York Stock Exchange announced plans yesterday to open electronic trading to institutional investors to a much greater extent than it has before, saying it hoped the move would assure that it would not be damaged by changes the Securities and Exchange Commission is considering for market structure rules.
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The exchange faces a substantial competitive threat as the S.E.C. weighs changes in market structure, particularly in a rule that electronic exchanges want to change to make it easier for investors to trade on those markets even if their prices are not as good as those on the Big Board.
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The electronic trading moves announced by the exchange concern its Direct-plus system. Currently, it allows only limit orders - that is, orders to be executed at a particular price - and has a maximum of 1,099 shares for each order. There is also a rule that no single customer can enter a second order into the system within 30 seconds of the first.
The new rules would allow market orders - that is, orders to buy or sell at the market price - to be placed in any size, and would end the 30-second rule. Such orders would be executed almost immediately at the best bid or asked price, up to the limit of the number of shares bid for or offered in the exchange system.
For example, if the market for a stock showed a bid of $30 for 1,000 shares, and 1,500 shares offered at $30.03, an institution that wanted quick action could secure immediate execution of an order to buy the 1,500 shares at $30.03.
The automatic system, however, would not allow investors access to market orders at slightly worse prices, even if there was more liquidity at those levels. In the above case, there might be 50,000 shares offered at $30.04. But the electronic system could not be used to obtain that block until the block at the lower price had been bought..cont'd
http://www.nytimes.com/2004/02/06/business/06nyse.html