Especially the piracy part was very lucrative, because it was a lot cheaper to raid a competitor, steal its cargo, kill the crew, and sink the ship.
Even though some excesses are no longer allowed, the VOC was a trend setter with unbridled corruption, excessive salaries for the top management, and allowing investors to buy and sell parts of the company on an exchange allowed the company to raise immense capitals.
Prior to 1602, the world was divided in three classes: peasants, nobility, and royalty. And even though the merchants had considerable wealth, they still envied the wealth and power of the nobility.
A merchant which bought stock of the VOC in 1602, saw a Return On Investment in 1609 and doubled its investment by 1616. The result was that merchants wanted to live in modest dwellings (buildings with more than 3 floors were rare up to the 17th century because the elevator had not been invented yet) like:
In fact, the main reason why Amsterdam more or less looks like it did in 1650 is because the 5,000 canal houses were excessively expensive and still average about E 2 million despite the extremely high maintenance costs.
But that is just the exterior and tourists generally do not get to see added benefits like:
Tiny gardens:
http://www.studiokoning.nl/Foto_Amsterdam_3/Grachtentuinen.htmlModest interiors:
http://www.studiokoning.nl/Foto_Amsterdam_3/Achter_de_gevels.htmlIn short, it was the birth of predatory capitalism with capitalists becoming wealthier than nobility. So it was a copied even though the basis of the wealth was unfair trade, dirty deals, and excessive profits in good times and excessive losses when mismanagement, bureaucracy, corruption, and changes in market conditions started to take their toll. It is funny to note that both the VOC and the BEIC went through several bailouts and nationalizations to no avail because they folded anyhow...
Nevertheless the stock exchange were you can sell and buy companies allows companies to become many times bigger than by the merit of their trade, and it allows investors to become excessively rich. Also it leads to companies becoming overpriced many times thus allowing them to swallow any non-public competitor even if the competitor is much more efficient and much better organized. Also the profits become the ultimate goal, so the companies have to show more and more profits at the expense of "fair trade" which means that Economic Hit men, Jackals, and the Army are used to ensure that the trade remains unfair.