Back at the time of a major Bush-1 "drug war" in 1989, Hodding Carter pointed out that with increasing attention to the newly declared "crisis" by the administration and media, the public's estimate of the importance of the drug problem rose spectacularly. "Today's big news is the drug war. The president says so, so television says so, newspapers and magazines say so, and the public says so." Today's big news is the possibility that Iran, the Little Satan, might some day acquire a nuclear weapon: the administration says so, the media say so, and now three times as many people regard Iran as the U.S.'s greatest menace than four months ago and 47 percent of the public agrees that Iran should be bombed if needed to prevent its acquiring any nuclear weapon capability.
The system works this mobilization process like a well-oiled propaganda machine--which it is--and it can apparently sell almost anything in the way of justifying external violence to a large fraction of the populace, at least in the short run. The attack on Iraq was a remarkable achievement in this respect, given that it was built on a series of lies about Iraq weapons, links, and threats that were extremely dubious at best, a number clearly false and even quite silly (the mushroom cloud and threat to U.S. national security); and given that the actions taken were in blatant violation of the UN Charter. To put this over required tacit collusion between the administration and mainstream media, with the latter serving as de facto propaganda arms of the war-makers.
We may recall that the justification for NATO's bombing of the Serb TV broadcasting facilities in 1999 (killing 16 people) was that it was a propaganda arm of the Serb military. On that logic, accepted by respectable opinion and Carla Del Ponte on behalf of the Yugoslavia Tribunal, in a just world, where Bush and company would surely be brought to trial for manifold war crimes in the Iraq aggression-occupation, Arthur Hays Sulzberger, Bill Keller, Thomas Friedman, Donald Graham, Leonard Downie, Jr., Richard Cohen, George Will, Rupert Murdoch, Bill O'Reilly, and numerous others would be in the dock alongside them.
The further remarkable thing is that, despite their semi-apologies for betraying the public interest and their readers in the run-up to the invasion of Iraq--at least at the New York Times and Washington Post--the media are going through the same routines of propaganda service in the buildup to a possible attack on Iran. They quite generally avoid mentioning the similarity of the arguments made earlier, or that the administration lied egregiously earlier, or their own earlier hyper-gullibility. A tabula rasa is required if the system calls for serial propaganda service that entails the serial conveying of disinformation and suppression of inconvenient evidence. The "Drumbeat sounds familiar" to Simon Tisdall in the London Guardian (March 7, 2006), but not to the servants of power in the U.S. media.
(There follows) Twelve Principles of Propaganda Used in Setting the Stage for War: the Iran Case(...)
http://www.zmag.org/content/showarticle.cfm?SectionID=67&ItemID=9910
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