http://www.commondreams.org/views03/1112-10.htmKeynote Address to the National Conference on Media Reform
by Bill Moyers
Founding Director, Public Affairs Television
President, The Schumann Center for Media and Democracy
November 8, 2003
Madison, Wisconsin
Thank you for inviting me tonight. I’m flattered to be speaking to a gathering as high-powered as this one that’s come together with an objective as compelling as “media reform.” I must confess, however, to a certain discomfort, shared with other journalists, about the very term “media.” Ted Gup, who teaches journalism at Case Western Reserve, articulated my concerns better than I could when he wrote in The Chronicle of Higher Education (November 23, 2001)
that the very concept of media is insulting to some of us within the press who find ourselves lumped in with so many disparate elements, as if everyone with a pen, a microphone, a camera, or just a loud voice were all one and the same. …David Broder is not Matt Drudge. “Meet the Press” is not “Temptation Island.” And I am not Jerry Springer. I do not speak for him. He does not speak for me. Yet ‘the media” speaks for us all.
That’s how I felt when I saw Oliver North reporting on Fox from Iraq, pressing our embattled troops to respond to his repetitive and belittling question, “Does Fox Rock? Does Fox Rock?” Oliver North and I may be in the same “media” but we are not part of the same message. Nonetheless, I accept that I work and all of us live in “medialand,” and God knows we need some “media reform.” I’m sure you know those two words are really an incomplete description of the job ahead. Taken alone, they suggest that you’ve assembled a convention of efficiency experts, tightening the bolts and boosting the output of the machinery of public enlightenment, or else a conclave of high-minded do-gooders applauding each other’s sermons. But we need to be – and we will be – much more than that. Because what we’re talking about is nothing less than rescuing a democracy that is so polarized it is in danger of being paralyzed and pulverized.