The Fox News Network is suing Al Franken, the political satirist, for using the phrase "fair and balanced" in the title of his new book. In claiming trademark violation, Fox sets a noble example for standing firm against whatever.
Unreliable sources report that the Fox suit has inspired Paul Newman, the actor, to file a similar suit in federal court against the Department of Housing and Urban Development, commonly called HUD. Mr. Newman claims piracy of personality and copycat infringement.
In the 1963 film "HUD," for which Mr. Newman was nominated for an Academy Award, the ad campaign was based on the slogan, "Paul Newman is HUD." Mr. Newman claims that the Department of Housing and Urban Development, called HUD, is a fair and balanced institution and that some of its decency and respectability has unfairly rubbed off on his movie character, diluting the rotten, self-important, free-trade, corrupt conservative image that Mr. Newman worked so hard to project in the film. His suit claims that this "innocence by association" has hurt his feelings plus residuals.
http://www.nytimes.com/2003/08/19/opinion/19NEWM.html