http://www.msnbc.msn.com/id/6652659/site/newsweek/Dec. 13 issue - The United States and Europe are edging toward their biggest trade dispute ever—and the United States shouldn't blink. The dispute involves competition between Boeing and Airbus, which has toppled Boeing as the world's largest producer of commercial jets. In 2004, Airbus will deliver about 315 jets compared with Boeing's 285. Some industry analysts expect Airbus to maintain its lead over Boeing until at least 2008. Despite this success, the European Union still supports government subsidies for Airbus. The subsidies must stop, and if the Europeans can't be convinced, Congress should protect Boeing from predatory competition.
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It's true that many of Boeing's problems are self-inflicted. The company has been grossly mismanaged. It faces countless charges involving corrupt practices in winning military contracts. In the commercial-jet market, Boeing lost dominance, in part, by underinvesting in new planes and technologies. Its last genuinely new plane was the Boeing 777, a long-distance aircraft launched in 1990. From 1998 to 2001, Boeing spent $9 billion buying back its stock. The money would have been better used investing in the future. Boeing's prospects are also darkened by the weakness of some big customers (American Airlines, Delta).
It's also true that the Airbus-Boeing competition is a good thing. It forces both companies to make better planes. Much of Airbus's success is honestly won with quality products. Its planes, unlike Boeing's, have common cockpits. This enhances airlines' flexibility in using pilots and saves on training costs.
But there's also another truth: Europe has an industrial policy to put Boeing out of the commercial-jet business. "We will give Airbus the means to win the battle against Boeing," as former French prime minister Lionel Jospin once said. Unsurprisingly, Europe is shrinking as a market for Boeing planes. In 2000 about 23 percent of Boeing's deliveries went to Europe. In 2004 the figure is about 15 percent. It will probably drop, because large new European orders are vanishing. For whatever reasons—political pressures, nationalism, low prices from Airbus—European airlines are moving away from Boeing. By contrast, the U.S. market remains wide open to Airbus, which recently delivered its one-thousandth plane here.