Hi all, hoping you will help me a bit on a paper I'm writing. I ran across this article by George Lakoff, a prof. of cognitive linguistics at Berkeley who is also involved with Rockridge Institute. He has a lot to say about how conservative ideologues "frame" a debate: (from Buzzflash interview):
"So if you go on Fox News -- 'fair and balanced' -- two liberals, two conservatives, and one commentator who is asking the questions, and the question is, 'Are you in favor of the President’s tax relief program or are you against it?' -- it doesn’t matter what you say. If you say, 'I’m against tax relief,' you’re still evoking that framing. You’re still in their frame, and all that it automatically brings with it: what kinds of policies are good, who is bad, and so on. That’s how Fox News works. It frames the issues from a conservative perspective. Once the issue is framed, if you accept the framing, if you accept the language, it’s all over."
He has also quite succinctly recognized the authoritarian father ideology of conservatives vs. the nurturing family ideology of progressives.
My project is to expand on Lakoff's framework and examine how these ideologies are reflected in the discourse of progressive (in this case, the Moveon.org ads) vs. conservative (911 white house ads) media offerings.
I am asking you guys, especially those with knowledge in discourse analysis and sociolinguistics, for any relevent articles, links, etc. that could provide fodder for my paper. Many thanks in advance, and feel free in the future to ask me for resources as well.
websites of interest:
http://www.berkeley.edu/news/media/releases/2003/10/27_lakoff.shtmlhttp://www.buzzflash.com/interviews/04/01/int04003.htmlhttp://www.rockridgeinstitute.org/http://www.fair.org/extra/9805/think-tanks.htmlhttp://usinfo.state.gov/usa/infousa/politics/thnktank.htm
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