Time: Delta to slash fares

[DustMolecule]

NEW YORK (Reuters) - Delta Air Lines Inc., the No. 3 U.S. carrier which has been restructuring in efforts to avoid a bankruptcy filing, is expected to slash fares and remove restrictive rules such as Saturday-night stays, Time magazine reported in its online edition on Sunday.

Delta, whose regional airline Comair was forced to cancel about 1,100 flights on Christmas Day due to a computer glitch, is expected to overhaul its nationwide pricing policy next week, Time magazine said.

The Atlanta-based airline will halve ticket-change fees to $50 from $100 and slash fares on everything from first class to last-minute tickets, Time reported.

http://money.cnn.com/2005/01/02/news/fortune500/delta_fares.reut/index.htm?cnn=yes

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And this will save them from disaster - in the long run - how????

Are we supposed to say, "I'm not flying until they PAY ME to fly??? :shrug:

It's just all way too upside-down :crazy: - and it just won't work for the long term!

[purduejake]

1. It won't save them.

I don't even think they can turn a profit now. What kind of company cuts prices when they are already charging less than the service costs to provide? They're being taxed to death to pay for all of the ineffective "security" improvements.