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I feel this goes on before Rush...he just tapped into it and turned it into an artform.
Our media has always viewed the world as "us & them". Cowboys & Indians, Americans vs. Brits, Nazis and Commies. It's all very black and white...morality plays where our side always is right and always wins. It's led to stereotypes and perceptions that jade our view of the world and our interaction with it.
In the first half of the 20th century, this stuff was rife...actually some could claim what "made America great". Stereotypes of other cultures became accepted in popular culture...thus white men put on black face or racial and religious segregation was accepted. While much of this has been wiped out in some cases, this cultural mypoism still exists and is very apparent on our television sets.
After nearly a century of mass media creating a culture that seperates America from the rest of the world, our nation has easily fallen for the black and white views of things across the oceans. It's what "unites" us as a nation...like when our Soccer team wins in the Olympics, but it also divides when we try to associate our values on other cultures...especially those we know little of.
Isn't it amazing how many experts we now have about places like Fallujah or Ramadi or Basra, who couldn't have found Iraq on a map four years ago. As McLuan and his type pointed out, we live in a no-deposit, no return culture.
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