Cutting back on fossil fuel use will reduce smog and ground level ozone. It will also save money and lessen the amount of damage caused by extraction of petroleum and gas, e.g. the coal-bed methane fiasco in the Pacific Northwest. And, of course, depending on dictatorial governments like Nigeria and Saudia Arabia for continued energy production.
Not using pesticides on your lawn will mean less poison going into the environment, and your kids won't come in contact with potential carcinogens.
Buying locally-made food creates jobs in your community -- as does using public transit.
Demanding better urban design will reduce gasoline use, make neighborhoods more comfortable (e.g. having grocery stores, banks, and other services within walking distance). The walking will allow you to exercise and relieve stress at the same time.
If this were a trade-off between "having a job" or "having a safe environment", there wouldn't be any good way to solve the problem. But all these solutions are converging on an economy -- and on a society -- which seems to be more efficient, caring, democratic, and able to provide long-term security -- domestically and globally.
The one-tonne challenge (which was started by an environmental group, including some of my former students) -- and is now part of the official Canadian government plan:
http://www.climatechange.gc.ca/onetonne/english/#