When Kenny Weiner first heard the commercial on WEEI-AM (850), he thought it was a spoof.
The spot features three male co-workers who find out their friend Darren has been stuck with kid duty and can't make their weekend trip to Las Vegas.
''Will somebody tell him to wake up already," one of them says. ''That kid looks nothing like him."
The ad is for 1-800-DNA-TEST, an at-home paternity kit sold by a company called Orchid Cellmark. The doubting father simply swabs the inside of his cheek, and the child's, and sends them to a lab for analysis. Two weeks later, his fatherhood will no longer be up for debate.
http://www.boston.com/news/globe/living/articles/2005/06/27/whos_dad_ask_the_dna/