http://www.marketwatch.com/news/story.asp?guid=%7BCC56028A-734A-40A5-B2FD-02CBB1A96A56%7D&siteid=googleLast Update: 5:26 PM ET Sept. 2, 2005
LOS ANGELES (MarketWatch) - As images of the devastation left in the wake of Hurricane Katrina on the Gulf Coast region and news of chaotic conditions in cities like New Orleans dominated newscasts, pledges of financial aid and support continued to pour into relief organizations at a record pace.
The estimated cost of Katrina's damage soared to $100 billion. President Bush announced a nationwide fundraising effort to help the hurricane's survivors led by former Presidents Bush and Clinton.
Following the President's call for further assistance and the shocking images of death and destruction left in the killer storm's wake, the American Red Cross said donations from individuals and companies had reached $196.9 million by last tally on Friday.
The relief agency said its call centers had been fielding record numbers of calls from those making pledges and reaching out, overwhelming telephone systems in some local regions.
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