http://www.washingtonpost.com/wp-dyn/content/blog/2005/09/15/BL2005091501098.htmlTonight's speech promises two classic features of the Rove approach.
Bush will take advantage of powerful imagery -- the Associated Press reports the speech will be held in historic Jackson Square, with the famous St. Louis Cathedral as a backdrop -- and he won't risk having anyone around who might disagree with him or ask an impertinent question. In fact, the AP says, there won't be a live audience at all. (And even the journalists covering the event are being told they won't be allowed to stray from their press vans.)
As for the speech itself, it will inevitably seek to answer any naysaying about Bush by recasting him in the heroic, leadership role he played after the Sept. 11 terrorist attacks -- while advocating a range of measures that are dear to the conservative political agenda.
It will, on the other hand, feature one very unRovian tactic. Typically, it is the Democrats who are blamed for wanting to solve problems by throwing money at them. But tonight, Bush will be the one throwing the money around.