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Real power is now in the hands of a few global economic groupings and conglomerates that appear to wield more power in world politics than most governments. These are the new masters of the world who gather annually at the World Economic Forum in Davos and lay the groundwork for policy decisions by the globalising trinity of the International Monetary Fund, the World Bank and World Trade Organisation.
Within this geo-economic framework there has been a decisive transformation in the mass media, striking at the heart of their structure as industries.
The mass communications media (radio, newspapers, television, internet) are being realigned to create media groups with a world vocation. Giant enterprises such as NewsCorp, Viacom, AOL Time Warner, General Electric, Microsoft, Bertelsmann, UnitedGlobalCom, Disney, Telefónica, RTL Group and France Telecom have realised that the revolution in new technology has greatly increased the possibilities for expansion. The digital revolution shattered the divisions that previously separated the three traditional forms of communication (sound, text and images) and allowed the creation and growth of the internet. This has now become a fourth form of communication, a means of self-expression, information-access and entertainment.
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VENEZUELA is an exemplary case of the new international situation, in which media corporations are running rampant and openly operating as guard-dogs of the established economic order: a new force operating against the people and civil society. The operations of these big groups are no longer confined to the business of media; they are also, above all, the ideological arm of globalisation. Their function is to contain demands from the grass roots and, where possible, also to seize political power; Silvio Berlusconi, owner of Italy's biggest media conglomerate, has succeeded in achieving this by democratic means.
The media-based dirty war in Venezuela against Chávez is an exact copy of what was done in 1970-73 by the El Mercurio newspaper (6) in Chile, against the democratically elected government of Salvador Allende - this was the campaign that led to the coup against him. And this kind of campaign, with the media setting out to destroy democracy, could happen tomorrow in Ecuador, Brazil or Argentina, against any legal reforms that attempted to modify the social hierarchy and inequalities of wealth. The powers of the traditional oligarchy and the classical reactionaries have now been joined by the power of the media. With a single voice, claiming to speak in the name of freedom of expression, the media attack anything that defends the interests of the majority of the people. That is the media face of globalisation, and it reveals in the clearest, caricatured way the ideology of globalisation.
http://mondediplo.com/2003/10/01media