LOL. Barcode artwork on CD fakes out retailers

[crispini]

From Popbitch:

>> Music industry silly season <<
How to lose money and alienate people

Electric 80s is the new compilation from
Sony BMG. The cover artwork features a
barcode. And by mistake staff at retailers like
Tesco have been scanning in the artwork rather
than the real barcode. And, by chance, it works!
So anyone who bought the triple CD from Tesco
got it for only seven pounds (rather than
the usual 12.99). Not only are Sony BMG having
to give Tesco the missing five pounds
from the retail price, but they had to
destroy 40,000 units of stock. Whoops.

But it's good news for singer Jack Johnson.
The fake barcode has sometimes registered on
the computer system as his new CD. So he has
seen a 20% increase in sales this week!

Photo:
http://www.thehut.com/mall/productpage.cfm/TheHut/6593662

[Lilyhoney]

1. Could'nt they just put a sticker over the bar code

instead of destroying that much stock? :shrug:

[ghostsofgiants]

2. Judging by the image in the link...

Anyone who thinks THAT is the barcode they're supposed to scan is an idiot.

[name not needed]

4. Considering these are often the same people that will

look all over the CD for the bar code and miss it twice, I can't say I'm suprised.

[crispini]

5. Well, yeah, but it's funny.

BIG OL' BARCODE right there -- why the hell not? :7

[GOPisEvil]

3. I honestly wonder how some people dress themselves in the morning.

:sigh: