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But I have been following library trends in general for years.
1) Public library administrators, especially in mid-sized places, do not understand the concept of customer relationship management. They call those who use the library "patrons." Well, there are some patrons (private donors), but by the by, the community users are customers, because like it or not, a good chunk pay property tax dollars up front.
2) In some instances, there are many who are in apartments and cannot afford to pay--or do not wish to pay for services (and they are not polled or asked if they would be willing to do so), so the burden is back to the taxpayer. If taxes are not raised, libraries cannot be sustained.
3) Public libraries are getting better at promotion, but despite the tools and workshops provided, they don't understand marketing and its costs--in terms of inventory and transactions costs--such as the library catalog and databases provided.
4) Only larger public library systems have been able to afford surveys and others to crunch numbers on the return on investment of every dollar. St. Louis PL led the way on this and found they were giving back in service an avg of $4 for every tax payer dollar
5) Regarding the public librarians who are frustrated by DVD rentals over books, I say that your competition is Blockbuster and B & N, as well as Wal-Mart. If they are coming to your library for entertainment, same as a fiction book, why not?
6) Branch libraries suffer because it is perceived that it's cheaper to centralize services instead of understanding the bank model, which is to have the branches be open longer hours and not the main building. But main library has to cater to potential business people and often, buses run more frequently downtown than by a branch.
If I were AlamoDemoc, I'd be looking at your branch banks hours in general compared to the bank downtown, and ask why branch libraries are cutting back. Also, are you willing to wait for the library to open at 11am instead of 9:00 in order to keep the library open longer? What is the inflation rate on materials, such as DVDs, books, and magazines, and most especially, the cost of the library catalog and its subscription databases.
Whew...hope this helps. I'm a big fan of public libraries. I don't use them often, but when I do, I need them!
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