Woman sues because her guacamole dip "just didn't taste avocadoey"

[matcom]

<snip>

LOS ANGELES -- Wholly guacamole?

That's the issue in a fraud lawsuit filed Wednesday against Kraft Foods, Inc., by a Los Angeles woman who claims the company's avocado dip doesn't qualify as guacamole.

"It just didn't taste avocadoey," said Brenda Lifsey, who used Kraft Dips Guacamole in a three-layer dip last year. "I looked at the ingredients and found there was almost no avocado in it."

She is seeking unspecified damages and a Superior Court order barring Kraft from calling its dip guacamole. Her suit seeks class-action status.

The Kraft product contains modified food starch, coconut and soybean oils, corn syrup and food coloring. It is less than 2 percent avocado, which in traditional recipes is the main ingredient of the Mexican dish.

The government doesn't have any requirements on how much avocado a product must contain to be labeled guacamole, said Michael Herndon, a spokesman for the U.S. Food and Drug Administration.

Northfield, Ill.-based Kraft said it had not seen the lawsuit but believed it was not deceiving anyone.

"We think customers understand that it isn't made from avocado," Claire Regan, Kraft Foods' vice president of corporate affairs, told the Los Angeles Times. "All of the ingredients are listed on the label for consumers to reference."

However, the company will relabel the product to make it clearer that the dip is guacamole-flavored, Regan said.

http://www.sun-sentinel.com/news/nationworld/chi-061130guacamole,0,7377262,print.story?coll=sfla-newsnation-front

[underpants]

1. Kraft guacamole? Everyone knows

IT'S MADE OF PEOPLE!!!!

[MadHound]

2. Geez, why didn't the twit just make her own guac?

After all, it isn't that hard, and it doesn't take long at all.

[KitchenWitch]

14. No kidding

and since she is from Los Angeles, avocadoes are really inexpensive!

[azmouse]

3. Why would anyone buy premade guacamole anyway?

:shrug:

It's so easy to make it from scratch and then you know what's in it.

[LynneSin]

4. Someone should sue Kraft for the claim of cheese in their Mac & Cheese

That ain't cheese they use in it

:scared:

[philosophie_en_rose]

8. That's why it's called "Kraft dinner" in some countries.

:)

if I had a million dollars . . .
we wouldn't have to eat Kraft dinner
{but we would eat Kraft dinner}
of course, we would
we'd just eat more...

:)

[BarenakedLady]

11. Woot!

:woohoo:

:headbang:

[KitchenWitch]

16. Ah, a song from your namesake!

:headbang:

[mikeytherat]

20. Ah, Diner Kraft!

A long-running joke with the Canadian side of the family!

mikey_the_rat

[meegbear]

5. Keep her away from the Velveeta ...

or our legal system as we know it will collapse.

[BreweryYardRat]

6. Idiot.

[Kali]

7. pre-made guac...

:puke:

[Sugar Smack]

9. "Unspecified damages"

Pain & suffering, eh? I could give her some free advice, and I'm a graphic designer, not a lawyer: look at the ingredients while still in the store. Make your own guacamole. Asshole.

[kay1864]

10. "We think customers understand that our avocado dip isn't made from avocado"

:+

[philosophie_en_rose]

12. Misrepresentation seems to be the claim.

In a class action, everyone's 2.50 (or whatever Kraft charges) adds up to a lot of money. If they win, Kraft calls their product something else ("guakamole"?) and class members get a coupon or a ridiculously small check.

On the other hand, the lawyers get a percentage of the whole. Millions, maybe.

[WilmywoodNCparalegal]

13. This woman is a moron but on a slight tangent,

as an Italian from Italy's cuisine hub, I get deeply offended when shredded plastic is passed off as "Parmesan" cheese, when crappy oily pizza is passed off as "pizza" or when salty and smoked ham is passed off as prosciutto.

The gist is, if you advertise a product as a guacamole dip or as parmesan cheese, shouldn't it have some actual relation to actual ingredients and taste? A guacamole dip that hardly contains avocado should not be called a guacamole dip.

[tigereye]

15. it was Kraft dip

shouldn't that have been a clue?

And for the record, store guacamole is horrible. :hide:


signed lazy person with wishful thinking

[formercia]

17. Damn Right!!

The whole system as it stands, is all 2% flavored guacamole dip.

Made with Real Ingredients.

The most costly component of the product is the non-biodegradable container it comes in.

[astral]

18. If you buy prepackaged foods

Wouldn't you want to read the label before you purchased the item? That's Kraft's fault she didn't bother?

[Zomby Woof]

19. We Californians...

...don't want anyone fucking with our avocadoes and guacamole! :grr:











:P















Kraft is owned by Phillip Morris, so honesty in packaging or purity of contents isn't their strong suit.

[bullwinkle428]

21. I chewed out my Mom last week for buying pre-packaged

guacamole - the thing is, she loves to cook and prepare foods and is not one to normally go the pre-packaged shortcut route. I think she felt guilty enough to go out and get a couple of actual avocados to make the real stuff. Unfortunately, they weren't ripe enough, so she put them in the microwave over and over until they just barely started to soften, and then I peeled them and threw the chopped-up pieces in the food processor with lime juice and some seasoning (her idea) and finally got it to the point where it approached a reasonable consistency for consumption...

[Hugin]

22. Oh, great... Now in addition to 'cheese food' and 'buttery spread'...

We'll have 'avocado like' dip.

I think Kraft(tm) will walk on this one...

[GOPisEvil]

23. MAKE YOUR OWN, DAMMIT!!!!

Then it's as "avacadoey" as you like!

It's not like making guacamole is on a par with nuclear fusion. Seriously, this woman BUYS guacamole (from KRAFT, even) and is shocked when it's not any good? *slaps forehead*

[Haole Girl]

24. Learn how to smash-up a stupid Avocado!!

What a stupid lawsuit.

:rofl: