Howard Dean and the power of TV ads

[arcos]

Howard Dean and the power of TV ads

WASHINGTON – Every four years, the race for president is slightly different from previous campaign cycles. This year, Democrats face the most compact primary schedule in history, and after the opening bell - the Jan. 19 caucuses in Iowa - the party's nomination could well be locked up in a matter of weeks.

Which leads to the musical question: How does a Democrat who wants to be president manage the slow lead-up to the big bang?

Two of the Democrats, former Vermont Gov. Howard Dean and Sen. John Edwards of North Carolina, opted to go up early with television ads in key primary states. Dr. Dean is now the undisputed front-runner in the first two states, Iowa and New Hampshire; Senator Edwards remains mired in single digits.

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http://www.csmonitor.com/2003/0915/p03s01-uspo.html

[mistertrickster]

1. Says Dean's ads are more effective, duh.

"In New Hampshire, the majority of primary voters are over 45, and so candidates need to focus on messages and a style that appeals to them, he says. The irony is that the slick, highly produced ads are more expensive, while the simple low-tech Dean ads - with the candidate just speaking into the camera - are cheaper."

Yes, it also helps if you didn't support the pResident when the son of a bitch invaded Iraq, i.e., you have something to say.

[jburton]

2. Tell us how you really feel, mistertrickster

:yourock: