Looks like posting AP stories on DU will be costing the website money. They plan on embedding 'tracking code' (?a worm) into their news stories so they can track their where their stories are reprinted in part on line.
BusinessWeek
Technology July 26, 2009
By Ian Paul
San Francisco - Yesterday, the Associated Press came out with its anticipated scheme to protect AP content from unauthorized use. The news co-op's latest brainchild (described in this announcement) is a content management database that will keep tabs on where AP articles, photos, and videos appear online. The content registry will start out with AP staff-originated material only, but will start reaching out to content of member news outlets early next year.
AP Content: Now with Spyware?
As part of its protection scheme, all AP content will come with a piece of software that will set out the terms of use for each article, and have a "built-in beacon" to let the AP know how its content is being used. If a member news organization decides to join up with the AP on its voyage to nowhere, the new system will provide content owners with "detailed metrics on content consumption, payment services, and enforcement support." Not only that, but the AP says the new database will also allow members to create pay walls around their content—I guess because pay walls have worked so well in the past.
The AP has tried something like this before. Last year, the news organization underwent a sever lambasting after the AP decided to take on bloggers over their habit of quoting the AP's articles. That led to an AP content pricing scheme where you can pay as much as $12.50 for excerpting five words of an AP story.
Murky Waters: The AP's New Content Protection Plan words fees
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5-10 $12.50
26-50 $16.50
51-100 $25.00
101-250 $75.00
more than 250 $100.00
http://blogs.pcworld.com/staffblog/archives/007122.html?tk=rel_news