The Role of Strategic Intuition In Entrepreneurship

[Dover]

“You can achieve many things if you prepare for opportunity,
recognize it, and take action on it”.





“Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had to synthesize new things.”

There has long been the perception that entrepreneurial success starts with an invention. Entrepreneur wannabes spend hours dreaming of that fleeting moment when a commercially viable invention will pop into their mind. In truth very few successful businesses are founded or sustained by an invention. Microsoft, Google, Apple and IBM are all companies that were founded not from invention but from the innovative practice of strategic intuition. Bill Gates and Paul Allen did not invent anything to start Microsoft. The personal computer revolution was started by putting together existing technologies in a way that had never been done before. By ignoring conventional wisdom, Gates and Allen utilized strategic intuition to create what has become the greatest monopoly in the history of free enterprise.

Intuition exists in three forms. The most widely known type of intuition is referred to as ordinary intuition. Ordinary intuition is a feeling or an instinct that is not particularly rooted in anything tangible. We all have them, and in some cases they seem to be accurate, but businesses are not built on gut feelings. Secondly, expert intuition is a trained response to a specific stimulus, much like a shortstop reacting to catch a line drive in a millisecond. Years of practice precede demonstrations of spectacular reactive skills, especially in sports.

Strategic intuition is not a feeling or a reaction. It is a clear thought that comes together in what is best described as a flash of insight. By living a lifestyle characterized by acute awareness of one’s surroundings and acquiring a broad knowledge of existing solutions, the probability for having these “eureka” moments is greatly improved. The tools of the trade for strategic intuition are recognizing trends, presence of mind, and freeing oneself from attachment to a predetermined conclusion.

..cont'd

http://www.insideindianabusiness.com/contributors.asp?id=1139


“The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn.” -- Alvin Toffler


“One of the definitions of sanity is the ability to tell real from unreal. Soon we'll need a new definition.” -- Alvin Toffler