And, get this, the number of unique viewers exploded by 173%!!
McCain? Not so much. Only a 16% increase in total viewers and 5% increase in unique viewers. And although his number of female viewers increased in August (due to Palin), Obama still gets more female viewers.
NEW YORK, NY--(Marketwire - September 24, 2008) - Nielsen Online, a service of The Nielsen Company, today announced that the number of video streams at BarackObama.com increased 155 percent in August, from 502,000 in July to 1.3 million last month. The number of unique viewers for Obama increased 173 percent, from 302,000 in July to 824,000 in August, the month of the Democratic National Convention.
Video viewing at John McCain's Web site also increased in August over the previous month, although more modestly. Video streams grew by 16 percent, from one million to 1.2 million, while unique viewers increased five percent from 452,000 to 475,000.
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August was the first month that women comprised more than half of video viewers at JohnMcCain.com, with 58 percent. The selection of Sarah Palin as John McCain's vice presidential running mate late in the month may have drawn new women viewers to the site. Women made up 63 percent of viewers at Barack Obama's site in August.
More:
http://www.marketwire.com/press-release/The-Nielsen-Company-903409.htmlGreat news!
:bounce: