There;s a real tonal difference between Obama negative ads and McCain negative ads.

[cali]

The Obama ads that are branded as negative don't use the standard sinister voice, dark scary music and threatening lighting. The McCain negative ads use all three in abundance- and then end with light lilting music and McCain employing his most paternal and reassuring voice to announce that he approves this message.

This is all quite distinct from the actual ad message.

Anyone else notice this? I think it's quite striking.

[JBoy]

1. McCain's ads have a nice Big Brother feel to them. The 30-second hate.

[WinkyDink]

2. Here's another: Truth vs. Lies.

[cali]

4. sure, but that's why I made it clear that I"m talking about tone

about lighting, music, etc.

[FKA MNChimpH8R]

3. Dems usually say "The other side is wrong"

Pukes always say "The other side is EVILLL!!!!!!!!!"