Tourists shrugged off higher gasoline prices this summer and visited the Shore, bringing relief to business owners who worried that consumers might hold onto their discretionary income more tightly.
The season likely didn't live up to last year's summer, which capitalized on record high temperatures. But few business owners were complaining last week as Labor Day and the unofficial end of summer approached.
"Every day we've been thinking, "Wow, we're having a great season,' " said Honoree Brown, owner of Point Pleasant Parasail in Point Pleasant Beach. "We were actually kind of worried in June because it was so slow. But July and August came and we were busy."
http://www.app.com/apps/pbcs.dll/article?AID=/20060903/BUSINESS/609030350/1003The tourism industry generated $5.2 billion last year in Monmouth and Ocean counties, up 11.8 percent from 2004. And the groundwork was in place this year for an equally strong summer. The economy was healthy and temperatures were warmer than average.