over 50 years ago.
http://www.yelp.com/biz/rivoli-theatre-and-pizzeria-la-crosseBuilt in 1920 as a vaudeville theatre, the Rivoli Theatre was designed by architects Bernard Dockendorff and A.E. Parkinson. They imported a neo-classical "Spanish" motiff for the interior, in order to create a sort of stylized 'Atmospheric' garden setting. This worked well in the early Vaudeville days, to create a sense of room and openness- as well as a touch of class.
These days, tables are set in the very front of the theater, on top of black-and-white linoleum, which looks like an old dance floor. Although old, and needing updated paint- the interior is still in pretty good shape, although some of the older seats need replacing.
Although it seems strangely out-of-place in La Crosse, the overall effect really works to sort of "whisk" you back in time- and you wonder what sort of shows and acts used to play here.
The Rivoli has two screens- and is listed as having 1025 seats! Most of the seating is in the main theater, the second screen being located in what apparently used to be a former lounge, now known as the "Screening Room". Much smaller and more intimate than the main theater- and all of the seats have tables in front of them to hold your food and beverages.
Too bad there's not pictures of the inside because to little kids it really looks like a castle. I can remember reading about how in the terrible dust bowl heat wave of 1936 when the temperature that July hit 108 and people were dying from the heat that the doors of the Rivoli were opened so people could sleep inside because it was about the only place with air conditioning. It has lots of good memories for me over the decades.
Today it shows second run movies, $4 for adults, $3 for students, and with $2 matinees. It has, what became called years later, stadium seating and is still a great place to see and experience a movie for a great price.