Jon Stewart has unseated Jay Leno to take the late-night ratings crown in the all-important 18-49 demographic for the just ended second quarter. It is the first time in ten years – or 40 consecutive quarters – that NBC’s The Tonight Show has not won the quarterly demo ratings race.
READ: Chris Wallace Fires Back at Jon Stewart: 'I Guess the Joke is on Him' (VIDEO)
Granted the margin was slim: The Daily Show averaged 1.295 million viewers in the 18-49 demographic compared to The Tonight Show’s 1.292 million. CBS’ Late Show with David Letterman pulled in 1.096 million.
It also comes with some caveats: The Daily Show airs at 11 p.m. for a half-hour when viewership levels are about 20 percent higher. The Tonight Show begins at 11:35 p.m. and runs for an hour. Also, The Daily Show win is based on original telecasts for all shows. Repeats on broadcast late night traditionally do better than their cable counterparts, which have more online viewers. With all regular telecasts including reruns, The Tonight Show out-delivers The Daily Show in the 18-49 demo 1.283 million viewers to 1.167 million.
READ: Herman Cain Responds to Jon Stewart's Stereotyped Black Dialect: 'Words Are Not Going to Hurt Me'
Still, Comedy Central’s one-two punch of The Daily Show with Jon Stewart and The Colbert Report dominates with younger viewers and men. Both shows finished the quarter as the top-rated late night shows on all of television among viewers 18-34 and men 18-34 and 18-24.
Complete article at:
http://www.hollywoodreporter.com/live-feed/daily-show-jon-stewart-beats-207322
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