Rick Warren teaming up with Reader's Digest to form multi-platform network

[yardwork]

One of America’s best known pastors, Rick Warren of The Purpose Driven Life, has teamed up with publishing powerhouse Reader’s Digest Association Inc. to develop a multi-platform network that will serve to train and connect millions of people worldwide who have found the best-selling book helpful and want more biblically-based advice on life.

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To respond to the requests, Warren reached out to Reader’s Digest Association, which publishes in 79 countries, and asked if it could help publish the content of his new network, the Purpose Driven Connection, in a variety of high-tech and high-touch formats worldwide.

“We stopped several successful projects a couple of years ago to start preparing for this,” Warren said Monday, noting that planning and preparation took three years. “We’re thrilled to finally get to talk about it prior to the launch early next year. It is unlike anything else and has the potential to change hundreds of millions of lives.”

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Warren, who will be at the helm of all the platforms serving as editor-in-chief, anticipates more than a dozen formats emerging as the community grows and connects. Yet despite his large investment of time and effort into the project, Warren will not receive any money for his work.

http://www.christianpost.com/article/20081126/rick-warren-reader-s-digest-create-multi-platform-network.htm