By QUINN NORTON
IF FERROKIN BIOSCIENCES has a headquarters, it’s the attic of the farmhouse-style home of Dr. Hugh Young Rienhoff Jr., in San Carlos, California. Clearing papers off chairs, Rienhoff seems an unlikely pharma CEO. “Sorry,” he says, “I work in piles.” The attic is decorated with maps, medical-science posters, vacation pictures, and mementos of his three children. He gestures to a computer desk, where monitors sit atop stacks of thick binders that lift them to eye level. “Those are my FDA filings,” says Rienhoff with a grin. “That’s one of the best uses I’ve found for them.”
FerroKin is seven employees who work from home, and a collection of about 60 vendors and contractors who supply all the disparate pieces of the drug-development process. Rienhoff, a physician and former venture capitalist, founded it in 2007 as a start-up, a virtual biotech company. Since then, his team has picked up talent and resources as needed, raising $27 million and seeing a drug from development into Phase 2 clinical trials.
“Some people have said, ‘How can you really accomplish this? You should have a lab, how can you not have a lab?’” says Laura Eichorn, Rienhoff’s first hire, who does the finance, HR, PR, IT— “everything but the science”—from her midwestern home.
The low cost structure of companies such as FerroKin—old-fashioned drug development can eat up hundreds of millions of dollars—translates into more variety in the market, and more niche drugs targeting neglected or rare diseases. Being small allowed Tioga Pharmaceuticals of San Diego, for example, to keep developing a drug for irritable bowel syndrome that the pharmaceutical giant Merck had cut from its long-term strategy.
http://www.theatlantic.com/magazine/archive/2011/06/the-rise-of-backyard-biotech/8487/