Apparently, we are geneticallly programmed to ignore the increased caloric content of food as the portion size increases. This cognitive distortion makes it very difficult to keep from overeating since the caloric content is not obvious. In other words, at least some of us are genetically preprogrammed to overeat.
http://www.sciencedaily.com/releases/2008/10/081003122705.htmAnd overweight people don't have respond to satiety cues telling them they've had enough.
http://www.sciencedaily.com/releases/2008/01/080109112302.htmIn my case I'm just big boned.
ScienceDaily (June 16, 2009) — Psychologists at the University of Pennsylvania have identified a cognitive shortcut, or heuristic, they call "Unit Bias," which causes people to ignore vital, obvious information in their decision-making process, points to a fundamental flaw in the modern, evolved mind and may also play a role in the American population's 30 years of weight gain.
When estimating calories, study participants assumed portion sizes were culturally typical and guessed no caloric differences between small and large portions.
"We have heuristics in our brain — simple mechanistic shortcuts that have evolved over hundreds of thousands of years, which free up precious space in our consciousness," said Andrew Geier, lead author in the Department of Psychology in Penn's School of Arts and Sciences. "In these atypical instances, however, it's the shortcut that hurts us."
"We have evolved in a very different environment," Geier said. "It used to be that food was scarce, and you ate what was available because you didn't know where your next meal would come from. That is not the case anymore.
Text