SAN FRANCISCO, CA -- (MARKET WIRE) -- September 05, 2006 -- California News Tech (OTCBB: CNTE), a leading technology company, reported today that research collected at www.PublicMemory.com during the month of July shows that Republican candidates running for office in 2006 had the advantage over Democrats in terms of mentions in national and local news coverage.
Recently, the Pentagon has highlighted the importance of this type of media research in politics by announcing that they are seeking to launch a major $20 million project to monitor the tone of Iraq news stories filed by US and foreign media. As reported by the Associated Press, the project will rate the tone (positive, negative or neutral) and scope of media coverage on Iraq.
Bringing this kind of powerful tool to a wide base of consumers, Public Memory™, available from California News Tech, lets users research the net like never before. It offers results in real time, with spiders tracking media content three times a day. Users can customize keyword and phrase searches, grouping their entries by issue. They can also specify their search domain with a list of the URLs that matter to them so they get the content they want. Results are then displayed three ways: up to date article headlines, keyword and phrase counts, and customizable graphs. These results can then be distributed either as links to PublicMemory.com, or as XML headline feeds.
Election 2006 -- Research on its News Media Coverage
For Election 2006 California News Tech's www.PublicMemory.com project sampled over 1,300 US local and national news sources, and found 1,803 unique mentions of candidates running in House, Senate and Gubernatorial races during the month of July. Out of these articles mentioning candidates, 62% referred to Republican candidates, while only 38% of the articles referred to Democrats. In these unique entries, a total of 95 candidates were mentioned. Out of these 95 candidates, 53% were Republicans and 46% were Democrats. On average, each Republican in the sample received 22.26 unique entries, and each Democrat received 15.68.
http://www.marketwire.com/mw/release_html_b1?release_id=159679Damn that liberal media.
Go check out the PublicMemory.com project. It is pretty interesting.