It took a few nights, but the shape of CBS' evening news with Katie Couric at the helm is coming into focus.
More and more, it looks as if Couric has not so much left NBC's "Today" but instead brought it with her. True, there are no celebrity interviews, shots of people holding up signs or weatherman-anchor banter -- at least, not yet -- but there is a new format, attitude and array of features that have more in common with morning news shows than the traditional evening shows.
The old evening news formats were fairly straightforward. You lead with the biggest story of the day, and then you follow with other news stories, plus an occasional feature or investigative piece.
"CBS Evening News With Katie Couric," just like "Today," also leads with the big story. What comes after that, though, are interviews, a "FreeSpeech" feature segment, short featurettes under the "Snapshot" banner and then a longer feature story, often with an emotional tug. You can't say this newscast ignores news, but it dilutes it considerably with other ingredients, like those bottles of fruit juice that, upon careful inspection, say "10% juice" in small print on the label.
Couric is the first woman to solo as an evening news anchor, but, more significantly, she is the first person to have that job who is regarded more as a celebrity than as a journalist. That, more than anything, explains the preoccupation with what she wears and how she accessorizes. (For those keeping score, her legs received so much attention Tuesday -- all of it favorable, by the way -- that she switched to longer skirts Wednesday and Thursday.)
http://today.reuters.com/news/articlenews.aspx?type=televisionNews&storyID=2006-09-11T001747Z_01_N10256925_RTRIDST_0_TELEVISION-TELEVISION-COURIC-DC.XML