UFW Launches New Facebook App To Honor César Chávez for Chávez Day

[Omaha Steve]

Dear Laborcom members,
Tomorrow we celebrate César Chávez Day--an official holiday in ten
states. I know many of you might be writing about César Chávez in the next
couple of days. I wanted to share a great item you might want to feature in
your blog and/or newsletter. Or if you don't have a blog, we're sure you'd
want to participate in this powerful social media campaign & tell your
friends about it.
Starting today, the UFW is kicking off an innovative new campaign through
a "Donate your Status to César" Facebook App. We will be launching this
campaign from our Facebook page at _http://www.facebook.com/unitedfarmworkers_
(http://www.facebook.com/unitedfarmworkers) , or you can go directly to the
App at _http://www.ufw.org/vivacesarchavez_
(http://www.ufw.org/vivacesarchavez) .
Throughout his life, César inspired millions of people – in the fields and
in the cities--to commit themselves to the fight for social, economic, and
civil rights. When he was once asked by a union member how he wanted to be
remembered, Chávez replied, “If you want to remember me, organize!”
César knew as you and I do – there is still much to be done. The struggle
for a contract with Giumarra (suppliers of most of the table grapes in
America), injustice in the wrongful death of farm worker Maria Isavel Vasquez
Jimenez, and the continuing legislative attacks on immigrants, unions and the
poor remind us of the challenges we face this very moment.

So on César's March 31 birthday, we’re remembering César the way he wished
us to – organizing everyone we know.
Please help us get thousands of people to honor César Chávez via
organizing through social media by going to _http://www.ufw.org/vivacesarchavez_
(http://www.ufw.org/vivacesarchavez) . We can make this go viral, but we need
every person to do this right now. Through a few simple clicks and a
optional comment you can help us tell millions that César's message of social
justice still lives on today.
Thank you and Si Se Puede,
Jocelyn Sherman, UFW
Internet Communications Director
PS: Attached is a screen shot of the app. In addition, below please find
directions to post the app on an organizational page or group and finally
and below that is the draft e-mail we're Sending to our list on Thursday
am. We hope this gives you some good material to work with. Thanks!

If you want to share this campaign on a Facebook organizational page or
group (vs a personal page) here are some instructions.
Post copy and paste one of the following messages with the link on your
Facebook Fan Page status/wall:
Sí Se Puede! Yes we can! Join me and donate your Facebook status for César
Chávez. _http://apps.facebook.com/VivaCesarChavez/_
(http://www.ufw.org/vivacesarchavez/?fb)
Que vive César Chávez! Únete hoy a celebrar a César Chávez en Facebook.
_http://apps.facebook.com/VivaCesarChavez/_
(http://www.ufw.org/vivacesarchavez/?fb)
"The fight is never about grapes or lettuce. It is always about people." –
César Chávez. Honor César's legacy by donating your Facebook status.
_http://apps.facebook.com/VivaCesarChavez/_
(http://www.ufw.org/vivacesarchavez/?fb)
Viva La Raza! Viva César Chávez! Juntos hay poder! Donate your Facebook
status to César today. _http://apps.facebook.com/VivaCesarChavez/_
(http://www.ufw.org/vivacesarchavez/?fb)
César Chávez committed his life to farm workers. Show your support by
donating your Facebook status today! _http://apps.facebook.com/VivaCesarChavez/_
(http://www.ufw.org/vivacesarchavez/?fb)
or you can use the link _http://apps.facebook.com/VivaCesarChavez/_
(http://www.ufw.org/vivacesarchavez/?fb) and post your own comment to appear above
the app.
Draft e-mail
<:o:p>
Subject line: If you want to remember me, organize!
Dear <insert first>,
Happy Cesar Chavez Day! Throughout his life, César inspired millions of
people – in the fields and in the cities-- to commit themselves to the fight
for social, economic, and civil rights. When he was once asked by a union
member how he wanted to be remembered, Chávez replied, “If you want to
remember me, organize!”
César knew as you and I do – there is still much to be done. The struggle
for a contract with Giumarra (suppliers of most of the table grapes in
America), injustice in the wrongful death of farm worker Maria Isavel Vasquez
Jimenez, and the continuing legislative attacks on immigrants, unions and
the poor remind us of the challenges we face this very moment.
So today, we’re remembering César the way he wished us to – organizing
everyone we know. Will you join us by donating your Facebook status in honor
of César today?
It’s easy. Click here to ‘donate’ your Facebook status to César in
honor of his March 31st birthday.
Today, ten states will officially observe César Chávez’ birthday but by
the end of the day, our goal is to spread César’s message to millions of
people around the world through Facebook. Sound impossible? “Sí Se Puede!”
Just imagine if all of us donated our Facebook status, and we each had 10
friends (though, I suspect you all have many more than that!) and just one of
our friends chose to join in…
Together we can make sure millions continue to be inspired by César’s
fight for the rights and dignity of all people. But it starts with you – can we
count you in?
Honor César’s legacy today. Share his fight for the fair treatment for
farm workers, fair labor contracts, and respect in their communities.
If you don’t have a Facebook account but know friends who do, please
forward this message on honoring Cesar’s legacy. Let them know by donating their
status through our application they can educate others on Cesar's legacy.,

Sí Se Puede! Viva Cesar Chavez!
Jocelyn Sherman, UFW
Internet Communications Director
PS: If you haven't yet visited our Facebook page please go to
_https://www.facebook.com/unitedfarmworkers_
(https://www.facebook.com/unitedfarmworkers) and do so today and click on the like button to join our Facebook
family.