MC Yogi: Grassroots Movement and Starbucks

[babylonsister]

Run time: 02:43 https://www.youtube.com/watch?v=W4tu_3Pmt4Y   Posted on YouTube: January 20, 2009 By YouTube Member: Views on YouTube: 0   Posted on DU: January 22, 2009 By DU Member: babylonsister Views on DU: 743

 
Starbucks is using part of this for a grassroots ad campaign. Props to them, and M.C. Yogi!

M.C. Yogi follows his Obama music video hit, Vote for Hope, with this latest song, Grassroots Movement, the theme song for Starbucks' new campaign promoting local volunteerism in communities across the nation.
This new song is featured here in the full length version, and is also being featured in a :60 version for Starbucks' television campaign.
This is the second collaboration with Ursa Minor, an interactive agency for socially conscious Web and media, based in San Rafael. Producer Robin Livingston used Bay Area talent for the horns, strings, and background vocals.

[proud progressive]

1. what a wonderful piece of work!

now i wonder if what has become a soft and lazy and 'what's-in-it-for-me' america will have the motivation to join-in. i tend to doubt it!

[mt13]

2. WOW!!!

fabulous animation and even more fantastic message!

thank you for posting this.

[babylonsister]

3. Glad you liked; I saw the commercial and had to find the youtube.

I think it's pretty great myself.

[babylonsister]

4. p.m. kick. This is good. nt