Run time: 10:18
https://www.youtube.com/watch?v=dsmgvrcH94U
Posted on YouTube: December 10, 2010
By YouTube Member: TEDtalksDirector
Views on YouTube: 11216
Posted on DU: January 17, 2011
By DU Member: avaistheone1
Views on DU: 285 |
Halla Tomasdottir believes that women’s values are key to solving Iceland’s economic crisis. In 2007, Halla and her business partner, Kristin Petursdottir, co-founded Audur Capital to bring greater diversity, social responsibility, and “feminine values” to the financial services industry. These values include independence, risk awareness, straight talk, emotional capital, and profit with principles. And Audur’s approach appears to be working. The investment firm’s innovative offerings—such as the national green-tech investment fund they set up with pop icon and homegirl Björk—may just help save banking in Iceland.
http://www.ted.com/speakers/halla_tomasdottir.html