Admittedly, I don't much about the "wonk" of bringing products to market, but I imagine if that if it were my business to do so, I would have burst into applause when Obama said the below this morning during his speech about doubling U.S. exports in the next five years:First, we’re going to streamline the process certain companies need to go through to get their products to market -– products with encryption capabilities like cell phone and network storage devices.
Right now, they endure a technical review that can take between 30 and 60 days, and that puts that company at a distinct disadvantage to foreign competitors who don’t face those same delays. So a new one-time online process will shorten that review time from 30 days to 30 minutes, and that makes it quicker and easier for our businesses to compete while meeting our national security requirements.
And second, we’re going to eliminate unnecessary obstacles for exporting products to companies with dual-national and third-country-national employees. Currently, our exporters and foreign consumers of these goods have to comply with two different, conflicting set of standards.
They’re running on two tracks, when they could be running just on one. So we’re moving towards harmonizing those standards and making it easier for American and foreign companies to comply with our requirements without diminishing our security. And I look forward to consulting with Congress on these reforms, as well as broader export control reform efforts.
Remarks by the President at the Export-Import Bank's Annual Conference:
http://www.whitehouse.gov/the-press-office/remarks-president-export-import-banks-annual-conference