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One wonders why the "Superbowl" isn't Pay-for-view?

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ThomWV Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 07:43 PM
Original message
One wonders why the "Superbowl" isn't Pay-for-view?
Lot of money to be made.
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Ishoutandscream2 Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 07:45 PM
Response to Original message
1. Thom, I think it will get there one day
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hlthe2b Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 08:04 PM
Response to Reply #1
15. that would be the day they lose a majority of their audience
IMO...
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Idealism Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 07:45 PM
Response to Original message
2. can't put commercials to PPV
and at $3 million per minute or whatever, that is a lot more revenue missed.
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Veritas_et_Aequitas Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 07:45 PM
Response to Reply #2
3. Exactly. nt
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ThomWV Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 07:46 PM
Response to Reply #2
4. $50~$100 per TV would dwarf it.
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Idealism Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 07:47 PM
Response to Reply #4
6. I wouldn't pay $50 to watch the Superbowl unless Miami made it
You would find viewership diminish to the point where it would be more cost-effective to just keep it on NBC or whatnot.
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ThomWV Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 07:48 PM
Response to Reply #6
8. How much do they get for big boxing matches? Something like $40 or so?
If they can get that for boxing why not football's biggest game?
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Idealism Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 07:59 PM
Response to Reply #8
11. The drop in viewership would hurt them
Boxing is different than football. There is supposed to be 100 million people watching this game because 100 million people have access to it. How many people would order it off PPV? I doubt even 5% of that number. So, at 5 million viewers spending $50 dollars each, it would yield $250 million profit. That is equivalent to around 83 commercials at $3 million per, and there are more than 83 commercials when this is all said and done. Plus, sponsors have to pay more for being seen by 100 million people than if they only reached 5 million.

And honestly, in these economic times, 5 million paying $50 dollars to watch this game might even be high.
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dysfunctional press Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 10:31 PM
Response to Reply #2
30. why not?
there's no law that says that pay-per-view has to be commercial-free.

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Idealism Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 10:36 PM
Response to Reply #30
33. Who the hell would pay $50 and STILL have to watch commercials?
What other PPV event has commercials? None, to my knowledge.
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dysfunctional press Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 10:46 PM
Response to Reply #33
34. traditionally, the commercials have been a big part of the super-bowl broadcast.
btw- who the hell would pay $10 for a movie ticket and STILL have to watch commercials?

as to other ppv events with commercials- i couldn't say, because i've never seen one. :shrug:

but- if the only way to see the game was ppv and commercials were included- what choice would people have?
and if the commercials were all big-budget and entertaining, most people wouldn't mind that they were there.
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Idealism Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 10:51 PM
Response to Reply #34
36. At that point your viewership would diminish to
just the two teams fan base, which would hurt revenues worse. Not cost effective in any way compared to selling commercials at a few million per ad.
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dysfunctional press Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Feb-02-09 12:01 AM
Response to Reply #36
37. people haven't stopped going to the movies because of the commercials.
most people wouldn't pay to see the superbowl, commercials or not- except for the fans of the two teams playing.

that's why they do it the way they do. the networks pay more for the rights to televise, than ppv would generate.
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Idealism Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Feb-02-09 12:09 AM
Response to Reply #37
39. Which is why I pointed out this won't ever happen
And used those reasons, and others, as to why
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dysfunctional press Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Feb-02-09 12:14 AM
Response to Reply #39
40. i don't think it will either.
my point was that if it DID go to ppv, it wouldn't necessarily mean that it would be commercial-free.
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Warpy Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 07:46 PM
Response to Original message
5. Maybe next year
when putting it on cable instead of HD broadcast will likely increase the audience rather than decrease it.
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BlooInBloo Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 07:47 PM
Response to Original message
7. Dumbest. Question. Ever.
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proud2BlibKansan Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 07:48 PM
Response to Original message
9. Cause they make lots more money off of the ads they sell
Duh :)
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ThomWV Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 07:52 PM
Response to Reply #9
10. What makes anyone think ads could not be sold during a Pay-for-view telecast?
Half time, during 'breaks in the action'. Why not?
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NYC Liberal Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 08:12 PM
Response to Reply #10
17. Because if I was going to pay $50 or however much
you'd better believe I'd be pissed if there were ads on top of that. So would a lot of people.

Not that that doesn't happen in other places, namely movie theaters (where it seems the higher the ticket prices go, the more commercials there are now).


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pipi_k Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 08:23 PM
Response to Reply #17
20. Magazines, too
seems like the more they cost, the more advertising is in them, and the less real substance/articles, etc.
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proud2BlibKansan Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 08:27 PM
Response to Reply #10
21. Would you pay for a show and expect commercials?
Not me.
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NoSheep Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 10:26 PM
Response to Reply #21
28. What would one's choice be? Certainly if you paid to view an event you wouldn't
Edited on Sun Feb-01-09 10:26 PM by NoSheep
have a choice if they ran ads. Just sayin'.
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RB TexLa Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 08:01 PM
Response to Original message
12. They get paid more from the networks to broadcast it than they would make selling it on PPV.
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dysfunctional press Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 10:35 PM
Response to Reply #12
32. yep. the network contracts are worth A LOT of money...
and the superbowl broadcast is a big part of it.
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hlthe2b Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 08:03 PM
Response to Original message
13. PPV or commercial ads revenue... I'm guessing the latter is far more
profitable....
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greguganus Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 08:04 PM
Response to Original message
14. Because most people wouldn't pay to watch it. n/t
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JVS Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 08:06 PM
Response to Original message
16. Because only fans of the two teams playing would pay to see it.
People are also accustomed to going to parties and bars to see it, so it would be easy for viewers to watch together and save.
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pipi_k Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 08:21 PM
Response to Reply #16
19. That's a pretty good point
If I had to pay to see a couple of teams I don't really care about, I wouldn't bother.
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hlthe2b Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 08:54 PM
Response to Reply #19
24. Even my own teams... I just would not pay much if anything to
watch. It isn't like you are paying to go to the game--just to watch on tv? No thanks. I'm sure many would, but I think they'd wise up and maximize the crowds at public viewings or parties.
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Cerridwen Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 08:20 PM
Response to Original message
18. Because historically,
bread and circuses are free.

Of course, that's just me being a cynic.

It could simply be because "it's just business."

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silverojo Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 08:27 PM
Response to Original message
22. Riots would ensue - n/t
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Harry Monroe Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 08:31 PM
Response to Original message
23. I've already got Sirius satellite radio
I'd just go ahead and listen to it. No way would I pay to view the Super Bowl, since in essence I'm already paying for it, albeit only for the audio.
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book_worm Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 09:01 PM
Response to Original message
25. They make more money with commercials. Just think if one year the SB had two really boring teams
which can't pull in enough people pay for view, but on regular TV it can still pull in a sizeable audience w/ commercials.
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pipi_k Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 10:24 PM
Response to Original message
26. Now that it's over...
a comment on this year's Superbowl and why I'm glad it wasn't PPV...

It was a complete bore until about five minutes before the end of the 4th quarter.

Arizona didn't even look like it belonged in the Superbowl till then. It'll probably be another 62 years before they make it back there again.


If people had to pay for it...at home...there may have been a revolt.


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NoSheep Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 10:25 PM
Response to Original message
27. Isn't it? I pay @ 95 per month for cable
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BlooInBloo Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 10:47 PM
Response to Reply #27
35. (facepalm)
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dysfunctional press Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 10:30 PM
Response to Original message
29. if they felt they could make more money with pay-per-view, it would already be there.
but they probably realize that they'd lose a major part of their audience.

the nfl contract with the networks is worth a LOT of money- so the networks are already paying them more for it than they would get from ppv. ("they" being the nfl)
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JerseygirlCT Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Feb-01-09 10:32 PM
Response to Original message
31. They wouldn't be able to charge as much for the ads, I imagine
The advertisers want the biggest possible audience.
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vanderBeth Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Feb-02-09 12:05 AM
Response to Original message
38. Because the NFL network just doesn't piss enough people off?
:shrug:
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fortyfeetunder Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Feb-02-09 12:31 AM
Response to Original message
41. I give it another 5 years for that to happen
All depends on when the NFL and its network get greedier.

And it's likely the discussion has begun....
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serrano2008 Donating Member (363 posts) Send PM | Profile | Ignore Mon Feb-02-09 12:43 AM
Response to Original message
42. The Superbowl is pay-per-view.
You think 50 million American's watched it for 6 hours avg. today for free?

Advertisers in this bad economy paid a record $3,000,000 for a 30 second commercial. You think they would do that if it wasn't going to pay off with people going out and buying their sh*t?

It most certainly is "pay-per-view". Companies "pay" for you to "view". Enjoy!
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