Washington Post: 'Online Dating Aggregators'

[steven johnson]

Looking for love in all the wrong places may be a thing of the past.

By Ellen McCarthy Friday, May 29, 2009

The explosion of online dating sites has gotten overwhelming. But some new companies are trying to streamline the process of searching for singles by culling profiles from different sites into one central Web portal.

Industry folks call it "online dating aggregation," but James Nord, founder of one such company, called Rubixx, compares its service to those offered by travel companies CheapFlights.com or Kayak where users log on, search for flights, are fed potential options from various providers and click through to the airline's site to purchase.

Rubixx works similarly by feeding daters' profiles of potential matches who fit their basic requirement (gender, age range, location) from a variety of dating sites, such as Lavalife, Cupid.com and Match.com. If the user finds someone who strikes his or her fancy, the user can then click through to the dating site to pursue the match -- but the user will still have to register and pay the site's fee if there is one.

Rubixx competitor Copenda says Facebook profiles will be wrapped into the new version of its "social people search engine," which is set for release in June.

On Dating: 'Online Dating Aggregators'

[seabeyond]

1. but but but why? we arent made to connect with one person. why bother with this. n/t

[customerserviceguy]

2. Oh, good

Just imagine, ladies, you'll be able to see five different pictures/profiles of Larry the Lounge Lizard, and maybe you be able to see how he tailors his bullshit depending on what site he's joined!

[Morning Dew]

3. And then they'll repackage the less appealing profiles and sell them as class "A" date material.