By HIROKO TABUCHI
Published: December 14, 2009
Toyota Motor said Monday that it planned a widespread release of its plug-in hybrid car in 2011 as the company scrambled to gain the upper hand in an increasingly crowded battle over next-generation “green” technology.
Toyota, the world’s largest automaker, dominates the current generation of gas-electric hybrid vehicles, but it has refrained from rushing lower-emission cars like the plug-in hybrid to market. Instead, Toyota has focused on plans to introduce regular hybrid technology to all its models by 2020.
But Toyota’s rivals are surging ahead. General Motors plans to build as many as 60,000 Chevrolet Volt plug-in hybrids a year, starting in late 2010. Other automakers, including Ford and Volkswagen, have announced their own plug-in models, and Nissan plans to mass-produce a fully electric car in 2010.
Toyota is now increasing its pace. “Several tens of thousands” of the plug-in version of its Prius hybrid will go on sale in 2011, the automaker said Monday. A small number of the plug-in models will be available for lease later this month as planned, but those will be limited to government and corporate clients in the United States, Europe and Japan.
Takeshi Uchiyamada, Toyota’s executive vice president, said in Tokyo that the company was waiting until 2011 to begin sales so it could hear feedback from users during the leasing period. The plug-ins would carry an “affordable” price tag, he said, without giving an estimate.
Prices for a regular Prius hybrid with no plug-in function start at $22,400 in the United States.
The plug-in Prius would be the first from Toyota to use the powerful lithium-ion battery already used by many of its rivals. The car travels 23.4 kilometers, or 14.5 miles, as an electric vehicle on a single charge before a regular gas-electric hybrid system kicks in. It gets an overall mileage of 57 kilometers a liter, or 134 miles per gallon — exceeding the Prius’s 38 kilometers a liter, according to Toyota.The plug-in Prius would charge in about 100 minutes and halve the running cost of traveling 30 kilometers in comparison with a regular Prius if recharged at night, when electricity costs are often lower, Toyota said.
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http://www.nytimes.com/2009/12/15/business/global/15toyota.html?em