The Obama Disconnect: What Happens When Myth Meets RealityMicah L. Sifry - techPresident
December 31, 2009 - 11:42am
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"Collectively all of you, most of you whom are, I'm not sure, of drinking age, you've created the best political organization in America, and probably the best political organization that we've seen in the last 30, 40 years. That's a pretty big deal....We don't have a choice. Now, If we screw this up, and all those people who really need help, they not going to get help. Those of you who care about global warming, I don't care what John McCain says, he's not going to push that agenda hard. Those of you who care about Darfur, I guarantee you, they're not going to spend any political capital on that. Those of you who are concerned about education, there will be a bunch of lip service, and then more of the same. Those of you who are concerned that there's a sense of fairness in our economy, it will be less fair. So, now everybody's counting on you, not just me. But what a magnificent position to be in: the whole country is counting on you to change it for the better...Here you are five months away from changing the country." --Barack Obama, speaking to his campaign staff days after Hillary Clinton conceded the Democratic nomination to him, June 6, 2008"The more we can enlist the American people to pay attention and be involved, that's the only way we are going move an agenda forward. That's how we are going to counteract the special interests." --Barack Obama, speaking to a campaign audience in Indianapolis, April 30, 2008As 2009 comes to a close, and with it, the first year of the Obama administration, one big question seems to be hanging over the man who said he had "The Audacity to Hope," and promised his supporters "Change We Can Believe In." That question can be summed up with two simple pictures.
How did this...
produce this?
After all, the image of Barack Obama as the candidate of "change", community organizer, and "hope-monger" (his word), was sold intensively during the campaign. Even after the fact, we were told that his victory represented the empowerment of a bottom-up movement, powered by millions of small donors, grassroots volunteers, local field organizers and the internet.
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The truth is that Obama was never nearly as free of dependence on big money donors as the reporting suggested, nor was his movement as bottom-up or people-centric as his marketing implied. And this is the big story of 2009, if you ask me, the meta-story of what did, and didn't happen, in the first year of Obama's administration. The people who voted for him weren't organized in any kind of new or powerful way, and the special interests--banks, energy companies, health interests, car-makers, the military-industrial complex--sat first at the table and wrote the menu. Myth met reality, and came up wanting.
In terms of the early money that was raised by his campaign in 2007--and this is the most influential money in politics--more than one-third (36%) of his total came from the financial sector (compared to 28% for Hillary Clinton), reported campaign finance expert Thomas Ferguson. Between January and August 2007, according to the Campaign Finance Institute, 60% of Obama's donations were in amounts of $1000 or more--a smaller proportion than Clinton, but still a majority of his crucial early funding. In terms of Obama's overall funding, nearly half of his donations came from people giving $1000 or more.
Should we really surprised that someone with so much early support from Wall Street and wealthy elites overall might not be inclined to throw the money-changers out of the temple?
Nor, it is clear, was Obama's campaign ever really about giving control to the grassroots. As Zephyr Teachout wrote here a while back, the campaign shared tasks with its supporters but didn't share power. In some notable cases, volunteers were given substantial responsibilities in the field, and access to more data than would typically be shared by most top-down organizations. But in terms of empowering anyone, Obama's campaign structure empowered its managers more than anyone else. It's just silly for Mitch Stewart, the head of Organizing for America, the successor organization to the Obama campaign, to email his list yesterday saying,
"Early this year, millions of you chose to keep working together and create Organizing for America"
"you built a massive organization, driven by local leadership" when the local base of the Obama campaign had no meaningful say in the creation and structure of Organizing for America, and there is no evidence that OFA is actually driven by anything but what its DNC-paid staff and White House advisers want. If Stewart, or Jeremy Bird or Natalie Foster or any of the other good people working for OFA want to refute this by sharing details of OFA's governance structure and how the local leadership actually drives the organization, I'm happy to be proven wrong.
The Useful Myth of the Obama CampaignI've always thought that the idea of Obama as grassroots champion was more myth than reality, especially after reporting on how his campaign treated one genuine grassroots activist, Joe Anthony, who had spent more than two years of his life nurturing a page on MySpace dedicated to Obama, well before there was any campaign, only to have it stripped out of his control when it became a valuable campaign asset. But I also thought this was a useful myth because it generated rising expectations both here and abroad, not only in what Obama might do if elected president, but also in what anyone might do today using their greatly enhanced powers to communicate and collaborate around common causes. (In case you haven't noticed by now, I tend to be pretty skeptical of all politicians, and far more interested in small-d democratic self-empowerment as the best path to a better society.) The problem for Obama and the Democrats today, as they head into 2010, is that much of their activist base appears to have swallowed too much of the wrong half of the myth: they thought that Obama would be more of a change-agent, and never really embraced their own role.
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The New Enthusiasm GapIn The Audacity to Win, Plouffe writes often of an "enthusiasm gap" that he saw between Obama's supporters and the other Democratic candidates, notably Clinton. Back then, there was plenty of evidence to support Plouffe's claim: Obama was surging on all the online social networks, his videos were being shared and viewed in huge numbers, and the buzz was everywhere. We certainly wrote about it often here on techPresident.
Now, there is a new enthusiasm gap, but it's no longer in Obama's favor. That's because you can't order volunteers to do anything--you have to motivate them, and Obama's compromises to almost every powers-that-be are tremendously demotivating. The returns OFA is getting on email blasts appear to be dropping significantly, for example. "“People are frustrated because we have done our part,” one frustrated Florida Obama activist told the Politico. “We put these people in the position to make change and they’re not doing it.” (See also this petition from 400 former Obama staffers.) DC insiders may blame the fickle media, or the ugliness of the cable/blog chatter, or the singleminded Republican opposition, for the new enthusiasm gap.
These are all certainly factors. But I suspect that when the full history of Obama's presidency is written, scholars may decide that his team's failure to devote more attention to reinventing the bully pulpit in the digital age, and to carrying over more of the campaign's grassroots energy, may turn out to be pivotal to evaluations of Obama's success, or failure, as president. <snip>
Much much more:
http://techpresident.com/blog-entry/the-obama-disconnectPlus more:
http://news.firedoglake.com/2010/01/03/notes-on-the-obama-disconnect/:shrug: