http://www.globalpost.com/dispatch/venezuela/100709/eco-tourism-coffee?page=0,0Isidoro Valera never imagined that one day his home would become a tourist attraction. It's located three kilometers up a muddy track that even at the best of times is a struggle for four-wheel drive trucks. Most of the grounds are devoted to growing coffee beans.
It took a local NGO to point out that his home had all the assets that appealed to a certain kind of tourist. His farm backs against an imposing slab of rock known as El Gobernador, a national park that is home to rare animals such as the Andean bear and the spectacular-looking Cock-of-the-rock.
Valera’s inn is part of a chain of "mucuposadas" ("mucu" means "home" in the local indigenous language) set up by the local conservation NGO Andes Tropicales. The aim is to create a form of tourism that gives money back directly to locals.
But most importantly, mucuposadas are a way of promoting a new form of tourism that guarantees the area’s cultural and environmental integrity, said Marie Christine Martin, program director at Andes Tropicales in Merida. It's a form of tourism that has been gaining popularity since the late 1980s and has become particularly prevalent in Latin America whose countries boast a rich biodiversity.