Thanks to the new overdraft law fully going into effect on Aug. 15, both new and existing bank customers will now only be able to withdraw more than is in their checking accounts if they opt in to pay for overdraft protection from their bank. Previously, banks had automatically signed up consumers for the service and then charged customers hefty fees whenever they covered an overdraft.
Now it appears that bank marketing campaigns to encourage customers to opt in for overdraft protection are working on at least some consumers, according to a new poll from the National Foundation for Credit Counseling.
According to the July online poll from the foundation, a credit counseling nonprofit group, about three-quarters of the 2,089 respondents said they were willing to “risk being embarrassed at checkout, but save the fee.” But the other respondents, about one-quarter, said they planned to opt in to overdraft protection despite having to pay a fee for a service.
If you’re one of the consumers willing to opt in, you may want to consider these alternatives to overdraft protection from the credit counseling foundation. “There are some very simple things that can save people from the serious financial damage that can result if overdraft fees add up,” said Gail Cunningham, spokeswoman for the foundation.
http://bucks.blogs.nytimes.com/2010/08/05/alternatives-to-overdraft-protection/?hp