Procter & Gamble asked to change bare-bottom bear ads

[OhioChick]

08/11/2010

Associated Press

CINCINNATI - Charmin's bare-bottom bears can keep dancing around celebrating their joy over extra-strength toilet paper, but the advertising industry's self-regulatory body says Procter & Gamble Co. needs to back off a bit on one claim.

The National Advertising Division Council of Better Business Bureaus says it investigated P&G's Charmin Ultra Strong advertising after a challenge by rival Kimberly-Clark Corp., maker of Cottonelle Ultra Ripple.

The group found support for P&G's claims that Charmin Ultra Strong holds up better and "leaves fewer pieces behind" than the Cottonelle version.

But it recommends changing an online demonstration and the Charmin commercial that shows the animated bears with no -- instead of fewer -- pieces left on their behinds.

P&G says it will modify advertising as suggested.

http://www.newsnet5.com/dpp/money/consumer/procter-gamble-asked-to-change-bare-bottom-bear-ads-ews-ap-wfts-ntw-201008111281551652614

[old mark]

1. God hates naked cartoon animals....rec. nt

[marmar]

2. If I were one of the bears, I'd opt for Quilted Northern anyway......

nt

[tabasco]

3. WTF.

Unfuckingbelieveable.

[DJ13]

4. So no more dingleberries hanging off the bear's butt?

:rofl:

[Gold Metal Flake]

5. Those ads are disgusting.

No way to avoid the stark mental images.

[pipi_k]

6. And while we're at it...

nobody really wants to see squirrels' nuts, either.

[virgogal]

7. I think they're kind of cute.

[Xipe Totec]

8. I didn't read it that way - bare bottoms are okay, but hang some dingleberries to reflect reality

I think we will be seeing those lovable bears with pieces of toilet paper hanging from their tushes.

[Luminous Animal]

9. What's next? Pants on piano legs?

http://en.wikipedia.org/wiki/Victorian_fashion

[liberal N proud]

10. P&G is good at stretching their claims

They own Duracell and are always backing down from erroneous claims in their ads after being challenged.

[kittykitty]

11. Ayone old enough to remember the Coppertone ads of the 60's?

A cute doggie is pulling down the bottom of a child's bathing suit. Early butt-crack humor, but cute butt humor.

[madmax]

13. Can you believe that child was Jodie Foster.

Honest.

[madmax]

12. Of course......

As if we don't have bigger fish to fry. :wtf:

The problems facing our country aren't as important as bare ass bear cartoons. These suckers are definitely on my last damn nerve.

Welcome to, United State of the Twilight Zone.

[rurallib]

14. maybe not as important as jobs, but important in its own way

lord what America wastes its time on.

BTW ain't it about time Donald Duck got some pants?

[madmax]

15. Meh, he doesn't seem to have any private parts.

He's a eunuch :rofl:

[davidinalameda]

16. I was going to say the same thing

no duck balls

[Manifestor_of_Light]

17. time to call out the Starship Enterprise.

It circles Uranus looking for Klingons.


:rofl:


Very Very Very Old Joke. You whippersnappers, get off my lawn! Before you do that, check out the razor wire and the electric fence!

[madmax]

18. ROFL good one! nt

[Manifestor_of_Light]

20. I think the ads are cute. Some people just don't have a life, do they?

:shrug:

[Rex]

19. FINALLY! Someone answered my prayers and killed the Soviet Bear!

Oh, toilet paper...nope no idea. Do they wipe their ass with the poop paper? What will be next? Bambi doing Charmin commercials? Does ultra strong hold up all my poop as compared to the leading other brand, bear fur? Kinda itches.