Frito-Lay won't pull controversial Christian parody Doritos commercial

[IScreamSundays]

Source: Washington Examiner

In what may be another ad campaign gone awry, Doritos is featuring a new Super Bowl advertisement in which a priest, searching for ways to return to the church, has a supposedly brilliant idea: Replacing the host wafer with a Dorito. While the denomination of the church is unclear, what is clear is that most Christian denominations consider the host to be a big portion of communion and might find the commercial, titled "Feed your flock!", insensitive. A spokesman for Frito-Lay told The Examiner that the commercial had been approved and would not be taken down from the website.

This contradicts Frito-Lay's own contest rules, which state that submissions "may not be obscene or indecent, including but not limited to nudity or profanity," and especially that it "must not contain defamatory statements (including but not limited to words or symbols that are widely considered offensive to individuals of a certain race, ethnicity, religion, sexual orientation or socioeconomic group.)"

But in this commercial, on the other hand, one congregant asks for his communion in the form of a Cool Ranch flavored Dorito. (And behind him, inexplicably, is a man in a toga with a flower in his ear, while there are people dressed as Amish in a neighboring line.)



Read more at the Washington Examiner: http://washingtonexaminer.com/blogs/beltway-confidential/2011/01/frito-lay-wont-pull-controversial-christian-parody-doritos-commer#ixzz1A1UadG9M

Read more: http://washingtonexaminer.com/blogs/beltway-confidential/2011/01/frito-lay-wont-pull-controversial-christian-parody-doritos-commer

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LOL

[hedgehog]

1. A commercial that's so controversial that dozens of sites

begin posting a link to it so other people will spread it around and complain ----someone at Frito-Lay just earned a big bonus!

[prolesunited]

6. Yep

Not offensive enough to totally turn people off, but controversial enough to create buzz. In general, SuperBowl commercials get more analysis and free air time than any other time of year.

[Duer 157099]

2. Some of these sects truly believe the wafer *is* the body of Christ

I can imagine they'd be really, really offended that their Lord is being replaced with a corn chip.

[prolesunited]

7. If you truly believe that

I'm sure most of life offends you.

[emilyg]

21. I do. Most of life does not offend me.

[Commie Pinko Dirtbag]

36. +1

[knitter4democracy]

9. My church does, as do I, and I think it's funny.

God's okay with parody and humor--after all, we were made in His own image and love to laugh ourselves. :)

[Devil_Fish]

19. LOL! NT

[Tempest]

20. An argument of why Christians are cannibals (and possibly vampires) from Christianity's own perspect

http://www.nobeliefs.com/communion/communion.htm

He makes a good argument.

[Codeine]

22. Oh well. nt

[DeSwiss]

29. Gluten allergy? n/t

[Odin2005]

32. You don't have a right NOT to be offended.

[CubicleGuy]

34. They'd probably be even more offended...

... with the Lord being replaced by one o' them thar Pringles chips. They ain't even NATURAL!

[Systematic Chaos]

3. Hmm...what would I like for a snack today? A Dorito or a piece of the rotting cadaver of Jebus?

DERP!!

:think:

[liberal N proud]

4. Most churches is it is just a cracker anyway

So Dorito, cracker? who cares.

[EC]

5. They shouldn't pull it...

not funny - by my sense of humor - I just don't see Doritos as an enticement to get me to church...maybe lobster canapes...but even that likely wouldn't do it...

[eggplant]

8. Shellfish? Really?

[Lefta Dissenter]

10. HA

:spank:

[Drale]

11. When I first saw that I was like o no

Now we are going to have to listen to the bitching for the next 6 months lol

[nolabear]

12. Tag line: "Nacho ordinary holy host!"

Ba-dump ching!

[Initech]

13. What would Jesus snack on?

[Auggie]

14. As an ad guy I think it's a great idea,

and kudos to the Doritos brand managers for going with it

[SkyDaddy7]

15. I might buy a bag...Then throw it away! Go FRITO-LAY!

[freshwest]

16. What, the fundies have a problem with corn? Only wheat for them? LOL

[Joe Bacon]

17. I didn't know Jesus was corny...

:rofl:

[skoalyman]

26. if they come with french dip hey count me in

:evilgrin:

[Orangepeel]

18. I don't think this ad is even a finalist in the contest...

It isn't one of the five on the website

http://www.crashthesuperbowl.com/

:shrug:

[Scottybeamer70]

23. Having met the man.....

who invented Fritos, I think I'll buy some extras!!!

[Igel]

24. "Inexplicable"?

Quite explicable.

They're so good that if you use them for communion you'll draw people in off the streets, regardless of the beliefs they had when they got dressed this morning.

[tonekat]

25. Don't worry, offended xtians...

...they're going to build a monument on the Mall to "People Who Have Been Offended By Something".

It's said to be huge....

[freshwest]

30. LOL

[Cutatious]

27. Once the beheadings and honor killings start there will be hell to pay

Isn't that what all the religions do when offended?

[zbdent]

28. oh, so now we have to be politically correct about Christians?

I thought they were the ones who were up in arms about "not being able to say what they want", for fear of being labeled "politically incorrect" ...

[Odin2005]

31. LOL, hilarious!

[CBHagman]

33. Not a particularly great effort as far as commercials go.

I just watched the clip. Meh. It's not particularly clever, and the depiction of the church, clergy, and parishioners is generic and vague enough to make it unclear which denomination they are spoofing. It's a rather pointless commercial, bound to offend some, but I assume Frito-Lay is operating on the idea that there's no such thing as bad publicity.

I will say this: There are too many people in this world who think they are being cool and hip and unconfined by convention, when really they are just giving themselves permission to behave like jerks around other people.

[HEyHEY]

35. Stop bullying gay people and non-christians and I MAY give a shit they're offended

[MineralMan]

37. Well, Jack Chick calls the host a "Death Cookie," and he's

still around, so I guess blasphemy against the RCC isn't an automatic death sentence. In case you haven't read the comic tract:

http://www.chick.com/reading/tracts/0074/0074_01.asp

[Zanzobar]

39. +1 Death Cookie

Funny shit.

[WolverineDG]

38. Frito Lay has a history of insensitivity

Anyone remember the Frito Bandito?

dg