'Respect' for MLK: Surf Shop Celebrates With '20% Off All Black Products' Sale

[SoCalDem]

The more things change, the more they stay the same, here in John Birch Country :(


http://blogs.ocweekly.com/navelgazing/2011/01/surf_shop_celebrates_mlk_day_w.php
Wax On, Wax Off
'Respect' for MLK: Surf Shop Celebrates With '20% Off All Black Products' Sale
By Chasen Marshall, Mon., Jan. 17 2011 @ 3:30PM
Comments (37)

Categories: Wax On, Wax Off


From thaliasurf.com
Dr. King was a surfer?!

snip

For instance, when the country is celebrating the birthday of, arguably, the most influential civil-rights activist, Dr. Martin Luther King Jr., boasting a sale with "20% Off All Black Products" is about as bad an idea as bad ideas go.

The ad :



snip

​
Putting the head of Dr. King on the body of a surfer wearing a wetsuit to promote a MLK Day sale is worthy of a giggle. People like a well-Photoshopped gag. But the rest is pretty damn inexcusable.

The culprit? Thalia Surf Shop in Laguna Beach. It appeared on the website. Certainly a great shop, with plenty of cool events and gatherings--we recognized it as Best Surf Shop in OC in 2009--but this was not the wisest ad campaign.

As the individual who alerted the Weekly to the ad said, "This is not acceptable. It's not funny, amusing nor respectable."

Respect? Not quite.

[Solly Mack]

1. Damn

[Exilednight]

2. I don't believe they did it out of hate, but rather it was done out of ignorance. n/t

[Tikki]

5. I see and hear this in the conservative areas of SoCal...

all the time. Many conserfs deep down inside know they need to be
doing better for mankind, it just doesn't come naturally from inside them
so they say and do what they feel is the least they can do.
And more than often it comes out tinged with racism, sexism, classism, etc.

Do I think it's malicious!! Yes and no. But I do believe we need to call them on it
every time and approach it in a way so that they might actually become
aware that we are aware of what the say.


Tikki

[OneTenthofOnePercent]

3. "Black Products?" ... like items that are physically dark/black in color...

or items typically associated with black culture (jerry-curl, soul food, ?) ?

[Name removed]

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