WASHINGTON -- A team of filmmakers supportive of the Occupy Wall Street protests have taken their message directly to the likely opposition: the viewers of Fox News and Bloomberg Business TV. They've bought commercial time on both networks, as well as a number of other cable channels. On Wednesday night, their ad will air three times during "The O'Reilly Factor."
Over the past weekend, the Occupy Wall Street ad -- which was directed by David Sauvage, who had filmed an ad for the Wall Street Journal as recently as September -- appeared on Fox seven times. It also ran on Bloomberg, ESPN, History International, Outdoor Channel and other cable channels and could be seen by subscribers to DISH network, Direct TV and Verizon Fios.
The first big ad buy came thanks to 168 people donating money online through a crowd-sourcing website called Loudsauce, which facilitates small donations of less than $100. Two more ads are available online, but have not aired on television yet.
According to Loudsauce co-founder Colin Mutchler, the Occupy Wall Street ad will run Wednesday once during the 8 p.m. ET time slot of "The O'Reilly Factor" and twice during the 11 p.m. time slot.
O'Reilly has called the Occupy demonstrators "quasi-socialist" and "loons."
http://www.huffingtonpost.com/2011/11/09/occupy-wall-street-ad-fox-news-bloomberg-tv_n_1084796.html?ref=mostpopular
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