Jim Hightower: Obama's Lame Marketing Line: "Win the Future" --- Who's Buying That?

[Better Believe It]

Obama Team's Lame Marketing Line: 'Win the Future' -- Who's Buying That?
He's rebranding his presidency, all right. It's becoming Obama Inc.
By Jim Hightower
January 28, 2011

Exciting news, folks. Obama and team say they're recalibrating, recasting, retooling and rebranding his presidency! And they've come up with a dandy new slogan to sum it all up and get America moving again. Ready? "Win the future."

Hello, "America's" corporations are abandoning our workers, communities, egalitarian values and America itself as fast as they can. Trusting them to serve any interest but their own is a fool's errand.

America's working families -- our endangered middle class -- have a right to expect Obama to fight for rules that are fair to them and our country, not meekly accept rules that have been skewed by an elite corporate class to profit them alone. Instead, our president is waltzing with the devil.

He's rebranding his presidency, all right. It's becoming Obama Inc.

Read the full article at:

http://www.alternet.org/news/149719/obama_team%27s_lame_marketing_line%3A_%27win_the_future%27_--_who%27s_buying_that/?page=entire

[FiveGoodMen]

1. Not me.

I'm clearly one of the people he intends to win against.

[Rageneau]

2. Jim Hightower is one of the last Truth-tellers.

[SoCalDem]

3. remember this 'win'ning idea?

[ProSense]

4. That's not what the President did

From the OP:

Rather than criticizing these runaway outfits in his State of the Union speech, Obama hailed the rise in their corporate profits and stock prices, citing these as signs that our economy is strong again.

This is the same misreading of the President's comments.


President Obama:

<...>

We are poised for progress. Two years after the worst recession most of us have ever known, the stock market has come roaring back. Corporate profits are up. The economy is growing again.

But we have never measured progress by these yardsticks alone. We measure progress by the success of our people. By the jobs they can find and the quality of life those jobs offer. By the prospects of a small business owner who dreams of turning a good idea into a thriving enterprise. By the opportunities for a better life that we pass on to our children.

That’s the project the American people want us to work on. Together.

<...>

[Alameda]

13. Thank you! It's easy to forget.

[Name removed]

5. Deleted message

Sub-thread removed by moderator. Click here to review the message board rules.

[ljm2002]

6. Oh dear...

...Jim Hightower reminds us of Gerald Ford's slogan "Whip Inflation Now", or "WIN".

Then I re-read Obama's new slogan: "Win The Future". For which the acronym would be, "WTF".

Which is somewhat appropriate, eh?

[ProSense]

8. I like it, primarily

because Sarah Palin took the bait and made a fool of herself, again.

Win-Win.

[Vinnie From Indy]

7. It was better than the first choice...

"Step right up and find the Queen! That's all there is to it folks!"

I can see "Three Card Monte" dealers throwing in a few "Win the future folks...right here...just find the little lady!"

[gkhouston]

9. "Win the Future" immediately brings to mind "because we're losing the present".

Not the best place to go.

[louis-t]

10. Yeah, and 'Morning in America' was brilliant.

:eyes:

[Donnachaidh]

11. that should be filed with *change you can believe in*

and the file should be buried in a compost heap. THAT would do more good than the empty rah-rah speechifying....

[Name removed]

12. Deleted message

Message removed by moderator. Click here to review the message board rules.

[LawnLover]

14. Who fucking cares?

I don't give a damn what language they use as long as they actually do something productive. They come up with these slogans because it's the kind of dumbed-down bullshit that most of this country needs in order to understand what's going on or at least feel good about their futures. Why? Because we are a nation of idiots. There. I spoke the truth.

Seriously, we're criticizing him for a SLOGAN?

I would think Mr. Hightower would have better things to do with his time.

[Buzz Clik]

15. Amen!

[immoderate]

20. No. It's criticism for ONLY having a slogan.

Where's the beef? :shrug:

--imm

[LawnLover]

21. Because it's not true?

I'm also sick and tired of the Obama won't do (or hasn't done) anything bullshit. Jonathan Alter was just on the Daily Show the other night saying that Obama has done more good for this country and managed to pass more legislation than any president since Lyndon Johnson. The guy has piloted the passage of HISTORIC legislation over the last two years.

Is it everything we want? No. And it never will be, no matter who's in the White House. That's just the nature of a democracy. But as history shows us, such legislation tends to GROW rather than go away. So it's an excellent starting point that would not have happened without Obama.

So going after his administration for this petty slogan bullshit is just ridiculous.

[immoderate]

24. It's not about the slogan. It's about the Wall Street administration.

People elected Obama but corporations rule.

Almost all the legislation passed served the plutocracy.

--imm

[LawnLover]

30. Yeah, yeah. Ho-hum.

I'm really sick of that broken record.

[EFerrari]

16. I don't buy lottery tickets n/t

[n2doc]

17. Well, WTF is an appropriate acronym

Just like "Operation Iraqi Liberty" was the original, and best name, for the war of aggression we started there...

[Freddie Stubbs]

18. Winning is something that Hightower doesn't seem to know much about lately

He backed Jesse Jackson for President in 1988.

He lost his reelection bid as TX Agriculture Commissioner in 1990, despite Ann Richards winning at the top of the ticket.

He backed Tom Harkin for President in 1992. After Harkin dropped out, he supported Jerry Brown.

In 2000 he supported Ralph Nader.

[Better Believe It]

19. He supported Obama in 2008. So you think that makes Hightower a loser?

Or just gullible?

[frylock]

22. snap!

[Freddie Stubbs]

28. A broken clock is right twice a day

[bvar22]

29. Well delivered.

Touche.

[treestar]

27. True and he doesn't have anything better

And he's not going to get the job where it is decided.

Anybody can sit at their keyboard and find fault. Especially those who make a career of it.

[Initech]

23. Why don't we start by winning the present?

[hugo_from_TN]

25. If we win the future, who loses it?

[Better Believe It]

26. China? Is this like a sporting event competition? See who can work fastest for the lowest pay.