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This place has the best salsa
Norma Saenz, Dora Saenz and Sonia Chaidez
Owners, Three Sisters and Tres Hermanas
When the Saenz sisters left their home state of Chihuahua, Mexico in 1988, they took their mother, one husband—all the sisters are married now—and a healthy dose of business acumen, much of it learned from having helped their family run a successful farm equipment business.
They settled in Sacramento, living together at first. The sisters found work as waitresses (in different restaurants), paid close attention to each business’s operation, saved their money and invested in real estate. Then, just eight years ago, “We decided we didn’t want to work for anyone else and decided to just go for it,” says Sonia (Saenz) Chaidez, the youngest sister.
“We put all of our money together and bought our first restaurant,” says Norma Saenz, the eldest. With just $10,000, they opened Tres Hermanas at 24th and K streets in midtown Sacramento.
"We did all the cooking and everything else ourselves,” says Dora Saenz, the middle sister.
"We were naIve," says Norma. "We didn’t know you’re not supposed to open a restaurant with only that much money."
"But all of the equipment was already there," says Dora.
"So we figured, well, if it doesn’t work out . . . ” begins Sonia.
" . . . we'll just get other jobs and only have lost $10,000," concludes Norma.
By now you’ve guessed that a three-way chat with the three Saenz sisters sounds a little like the overlapping dialogue in a Robert Altman movie. What adds to the fun is that even though they’re business partners—both Tres Hermanas and the identically named (in English) Three Sisters restaurant in East Sacramento are hugely successful—they remain best friends. They accomplish this, says Sonia, bursting into a laugh, “by working different shifts."
The three sisters have two brothers: Sergio (an artist who’s studying to become a college professor) and Jésus, who also works with them. As for their husbands:
"They're completely supportive,” says Sonia.
"They take care of the children when we can’t be there," says Norma.
"They help us out a lot," says Dora.
"And they're investors in our businesses," says Norma.
The sisters are planning to open a third restaurant in 2005, this one in Lodi. Norma says she’s also been approached about franchising the eatery on the East Coast. “We’d make sure they used our family recipes," says Sonia.
"Our food is authentic," says Sonia.
"If you do'’t want authentic Mexican food, then go to Taco Bell," says Dora.
The sisters offer two recipes for success in the restaurant business. Norma says, “Don’t go into this because you want to be the big boss and tell everyone else what to do but not do any of the work yourself."
Adds Dora: "And don’t forget to thank all the people who come to your restaurant. Our customers have been very loyal to us."
"Because it’s very simple: no customers, no restaurant,” Sonia summarizes.
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